TON is the blockchain for Telegram’s 900M+ users. That’s an audience no other chain can match — but reaching them requires KOLs who understand mini apps, Telegram-native distribution, and why TON culture is fundamentally different from Ethereum or Solana.
TON’s distribution advantage is Telegram itself. But most crypto KOLs operate on Twitter and YouTube — they can’t reach the Telegram-native audience that makes TON unique.
TON’s core audience lives in Telegram, not Crypto Twitter. Traditional CT KOL campaigns miss the massive Telegram-native user base entirely.
TON mini apps are viral within Telegram itself. Your KOL strategy needs to drive in-app discovery and sharing, not just external awareness.
TON has massive adoption in CIS, Southeast Asia, and Africa. Your KOL campaigns need creators who reach these specific regional audiences.
Lever connects your TON project with KOLs who operate inside the Telegram ecosystem — creators who reach the billion-user audience that makes TON unique.
Access KOLs who run high-engagement Telegram channels and reach the TON-native audience that CT creators miss entirely.
Creators deliver before you pay. Every engagement escrowed.
Our metric identifies Telegram KOLs with genuine engagement, not bot-padded channels.
We build campaigns that drive viral sharing within Telegram itself — leveraging the distribution mechanic unique to TON.
We’re not just a marketplace and we’re not just an agency. Lever combines the infrastructure of a platform with the strategic depth of a dedicated growth team — so your campaigns scale without losing quality.
We manage KOL campaigns for the TON ecosystem — reaching Telegram’s massive user base.
Sustained TON ecosystem visibility across Telegram channels, X, and YouTube.
Concentrated campaigns for mini app launches, token events, or ecosystem milestones.
No month-long onboarding. No bureaucracy. Lever moves at crypto speed.
We learn your project, your goals, your audience. You get a custom campaign plan within 48 hours.
We select crypto-native KOLs from our vetted network, matched by audience quality, View Velocity, and vertical expertise.
Content goes live with sequenced rollout. Escrow holds funds until creators deliver. You approve everything.
Performance data drives the next wave. We iterate messaging, creators, and platforms to maximize conversions.
Deep dives on KOL strategy, market timing, and the data behind what works.
Campaign frameworks for ecosystem growth.
Read the guide →TON and Telegram as a breakout ecosystem.
Read the forecast →Finding creators with genuine Telegram audiences.
Learn about View Velocity →Building communities within the Telegram ecosystem.
Read the guide →Telegram community growth campaigns.
Learn more →Many TON games use mini app distribution.
Learn more →Ecosystem growth campaigns for chains.
Learn more →Short-form content for TON’s consumer audience.
Learn more →Yes. Our creator network includes high-engagement Telegram channels that reach the TON-native audience CT creators miss.
Escrow-protected. Creators deliver before you pay.
Yes. We build campaigns that drive viral discovery and sharing within Telegram itself.
KOLs booked within 24 hours. Campaigns live within a week.
Yes. We have creators with audiences in CIS, Southeast Asia, Africa, and other TON-heavy regions.
Schedule a strategy call with our team. We’ll build a custom campaign plan — no obligations, no generic pitches.
Schedule Strategy Call →