Ethereum is the foundation of Web3 — and its ecosystem is the most competitive marketing environment in crypto. From mainnet DeFi to L2 rollups, you need KOLs who understand EVM mechanics, gas optimization, and why your protocol matters in a sea of forks.
Ethereum has the deepest ecosystem, the most sophisticated users, and the most saturated KOL landscape. Standing out requires genuine credibility.
Thousands of protocols compete for attention. Generic KOL campaigns get lost in the noise. You need creators with genuine credibility in your sub-vertical.
Ethereum users understand smart contracts, gas mechanics, and protocol risk. A KOL who can’t explain how your rollup works will lose the audience.
Arbitrum, Optimism, Base, zkSync, Starknet — each L2 has its own community. A one-size-fits-all approach wastes budget across ecosystems that don’t overlap.
Lever connects your Ethereum project with KOLs who understand the EVM ecosystem deeply — from mainnet DeFi to L2 rollups. View Velocity ensures you invest in genuinely engaged audiences.
Access KOLs who specialize in Ethereum DeFi, L2 rollups, liquid staking, restaking, NFT infrastructure, and more.
Creators deliver before you pay. Every engagement runs through escrow — zero ghosting, zero wasted budget.
Our proprietary metric identifies Ethereum KOLs with genuine, technically engaged audiences.
Different L2s need different approaches. We tailor campaigns to your specific rollup ecosystem.
We’re not just a marketplace and we’re not just an agency. Lever combines the infrastructure of a platform with the strategic depth of a dedicated growth team — so your campaigns scale without losing quality.
We manage the entire KOL pipeline for your Ethereum project — from mainnet protocols to L2 applications.
Sustained Ethereum ecosystem visibility. Dedicated campaign manager activates ETH-native KOLs weekly across mainnet and L2 communities.
Concentrated campaign impact for Ethereum launches, L2 deployments, or protocol upgrades.
No month-long onboarding. No bureaucracy. Lever moves at crypto speed.
We learn your project, your goals, your audience. You get a custom campaign plan within 48 hours.
We select crypto-native KOLs from our vetted network, matched by audience quality, View Velocity, and vertical expertise.
Content goes live with sequenced rollout. Escrow holds funds until creators deliver. You approve everything.
Performance data drives the next wave. We iterate messaging, creators, and platforms to maximize conversions.
Deep dives on KOL strategy, market timing, and the data behind what works.
Frameworks for DeFi, L1/L2, gaming, and more.
Read the playbooks →How to structure multi-tier KOL campaigns for maximum ecosystem impact.
Read the strategy →The metric that separates real Ethereum influence from generalist reach.
Learn about View Velocity →How to time campaigns for maximum impact.
Read the analysis →KOL campaigns for L1 chains and L2 rollups.
Learn more →Specialized campaigns for DeFi protocols.
Learn more →Ecosystem-native KOL campaigns for Solana.
Learn more →Campaigns targeting the Base L2 ecosystem.
Learn more →Yes. We have specialists for Arbitrum, Optimism, Base, zkSync, Starknet, and more.
Absolutely. Our Ethereum creators include developers, researchers, and analysts.
Escrow-protected. Creators deliver before you pay.
KOLs booked within 24 hours. Campaigns live within a week.
Yes. We run campaigns across mainnet and all major L2s, including coordinated multi-L2 launches.
Our proprietary metric measuring real attention velocity. Read more.
Schedule a strategy call with our team. We’ll build a custom campaign plan — no obligations, no generic pitches.
Schedule Strategy Call →