Launching a chain is just the beginning. You need developers building on it, users transacting on it, and KOLs explaining why it matters. Lever connects L1 and L2 projects with creators who can drive real ecosystem growth.
Your chain doesn’t succeed on token price alone. You need developers, dApps, users, and liquidity. Generic crypto influencer campaigns don’t address the multi-stakeholder challenge.
You need to reach developers (build on us), users (transact on us), and investors (believe in us) — three different audiences with three different messages.
TPS, finality time, gas costs, consensus mechanisms — your chain’s technical advantages need creators who can make them tangible and compelling.
One influencer post doesn’t build an ecosystem. You need sustained, strategic KOL coverage that compounds awareness over months.
Lever builds KOL campaigns across all the audiences your chain needs — developer-focused technical content, user-facing tutorials, and investor-grade analysis.
Access KOLs who reach developers, users, and investors separately. We match creators to each audience segment.
Creators deliver before you pay. Every engagement runs through escrow.
Our metric identifies creators with genuine ecosystem-relevant audiences, not cross-chain generalists.
We build compounding campaigns that grow awareness over months, not one-off posts that spike and fade.
We’re not just a marketplace and we’re not just an agency. Lever combines the infrastructure of a platform with the strategic depth of a dedicated growth team — so your campaigns scale without losing quality.
We manage the full KOL pipeline for your chain — from developer education to user onboarding.
Sustained ecosystem growth. Weekly KOL activations across developer, user, and investor audiences.
Concentrated campaigns for mainnet launches, major upgrades, or ecosystem milestones.
No month-long onboarding. No bureaucracy. Lever moves at crypto speed.
We learn your project, your goals, your audience. You get a custom campaign plan within 48 hours.
We select crypto-native KOLs from our vetted network, matched by audience quality, View Velocity, and vertical expertise.
Content goes live with sequenced rollout. Escrow holds funds until creators deliver. You approve everything.
Performance data drives the next wave. We iterate messaging, creators, and platforms to maximize conversions.
Deep dives on KOL strategy, market timing, and the data behind what works.
Campaign frameworks for ecosystem growth.
Read the guide →Finding creators with ecosystem-engaged audiences.
Learn about View Velocity →How L1/L2 competition is reshaping marketing.
Read the forecast →Sector-specific frameworks including L1/L2.
Read the playbooks →Campaigns across the Ethereum mainnet and L2 ecosystem.
Learn more →Ecosystem-native campaigns for Solana projects.
Learn more →Campaigns targeting the Base L2 ecosystem.
Learn more →Deep-dive ecosystem explainers and chain comparisons.
Learn more →Yes. We run separate creator tracks for developer education and user onboarding.
Escrow-protected. Creators deliver before you pay.
We focus KOL content on your specific technical advantages and ecosystem strengths.
KOLs booked within 24 hours. Campaigns live within a week.
Schedule a strategy call with our team. We’ll build a custom campaign plan — no obligations, no generic pitches.
Schedule Strategy Call →