Launchpads need two things: great projects that want to launch through you, and users who want allocations. KOL campaigns that build your platform’s reputation attract both sides of the marketplace — projects and participants.
Dozens of launchpads compete for projects and users. Without strong KOL-driven reputation building, you’re just another platform with a token tier system.
Quality projects launch where the audience is. If your launchpad isn’t visible to CT, the best projects choose your competitors.
Users stake on platforms where KOLs generate excitement about upcoming launches. No KOL coverage means no allocation demand.
A poorly marketed launch reflects on your platform. Coordinated KOL coverage makes each launch a brand-building event.
Lever builds KOL campaigns at two levels: platform-level reputation building and individual launch-level coverage — so your launchpad attracts both projects and participants.
Platform reputation campaigns attract projects. Individual launch campaigns attract participants. We manage both.
Every engagement escrowed across both platform and launch campaigns.
Our metric identifies KOLs who drive allocation demand and platform sign-ups.
We coordinate KOL coverage for individual launches with precision timing — pre-launch hype, allocation promotion, and post-launch coverage.
We’re not just a marketplace and we’re not just an agency. Lever combines the infrastructure of a platform with the strategic depth of a dedicated growth team — so your campaigns scale without losing quality.
We manage KOL campaigns for launchpad platforms — building reputation and amplifying individual launches.
Ongoing launchpad reputation building plus KOL coverage for each launch in your pipeline.
Individual launch campaign support. Concentrated KOL coverage for specific IDOs or token launches.
No month-long onboarding. No bureaucracy. Lever moves at crypto speed.
We learn your project, your goals, your audience. You get a custom campaign plan within 48 hours.
We select crypto-native KOLs from our vetted network, matched by audience quality, View Velocity, and vertical expertise.
Content goes live with sequenced rollout. Escrow holds funds until creators deliver. You approve everything.
Performance data drives the next wave. We iterate messaging, creators, and platforms to maximize conversions.
Deep dives on KOL strategy, market timing, and the data behind what works.
Launch campaign frameworks.
Read the guide →Sequencing for launch events.
Read the guide →Finding KOLs who drive allocation demand.
Learn about View Velocity →Vetting matters for launchpad reputation.
Read the report →Accelerator-focused KOL support.
Learn more →Individual token launch campaigns.
Learn more →Build hype before launches.
Learn more →Portfolio company marketing.
Learn more →Yes. We run parallel campaigns — ongoing platform reputation building plus concentrated coverage for each launch.
Escrow-protected. Every engagement.
We build KOL campaigns around your launch calendar with pre-launch, launch day, and post-launch phases.
Partnership setup within days. Individual launch campaigns live within a week.
Yes. We work with launchpads across Ethereum, Solana, BNB Chain, and other ecosystems.
Yes. Campaigns can target users to stake your platform token for allocation access.
Schedule a strategy call with our team. We’ll build a custom campaign plan — no obligations, no generic pitches.
Schedule Strategy Call →