Your portfolio companies need KOL marketing but most don’t have the network, infrastructure, or expertise to run effective campaigns. Lever gives your fund a dedicated KOL partner that portfolio companies can plug into immediately after investment.
Most crypto funds invest capital but can’t invest marketing infrastructure. Portfolio companies struggle with KOL campaigns because they lack the network and operational expertise.
You invest millions in great teams but they can’t get attention. KOL marketing infrastructure is the missing piece between funding and growth.
Each company finds its own KOLs, negotiates its own rates, and builds its own processes. Massive duplication of effort across your portfolio.
You don’t know if your portfolio companies’ KOL campaigns are effective, overpriced, or reaching the right audiences.
Lever provides a single KOL marketing partner for your entire fund — shared creator network, shared infrastructure, and portfolio-level visibility into campaign performance.
Your portfolio companies access 500+ vetted KOLs through a single partnership. No individual sourcing or vetting needed.
Every engagement across all portfolio companies runs through escrow. Fund-level risk elimination.
Unified performance data across all portfolio company campaigns. Fund-level visibility into marketing effectiveness.
We identify opportunities where portfolio companies can amplify each other’s campaigns for compounding impact.
We’re not just a marketplace and we’re not just an agency. Lever combines the infrastructure of a platform with the strategic depth of a dedicated growth team — so your campaigns scale without losing quality.
We provide fund-level KOL infrastructure — one partnership that serves your entire portfolio.
Ongoing fund partnership. Dedicated account manager serving all portfolio companies with priority access.
Per-company campaign support. Individual portfolio companies access Lever for specific launches or campaigns.
No month-long onboarding. No bureaucracy. Lever moves at crypto speed.
We learn your project, your goals, your audience. You get a custom campaign plan within 48 hours.
We select crypto-native KOLs from our vetted network, matched by audience quality, View Velocity, and vertical expertise.
Content goes live with sequenced rollout. Escrow holds funds until creators deliver. You approve everything.
Performance data drives the next wave. We iterate messaging, creators, and platforms to maximize conversions.
Deep dives on KOL strategy, market timing, and the data behind what works.
Frameworks your portfolio companies can use.
Read the guide →Help portfolio companies set realistic budgets.
Understand the math →How Lever’s vetting protects your portfolio investments.
Read the report →Performance data for fund-level reporting.
Learn about View Velocity →Similar partnership model for agencies.
Learn more →Accelerator-focused KOL support.
Learn more →Budget-calibrated campaigns for seed projects.
Learn more →Amplify portfolio company raise announcements.
Learn more →One partnership gives all portfolio companies access to Lever’s creator network, escrow, and campaign management. Unified billing and reporting at fund level.
Yes. Companies can access Lever directly or through the fund partnership, depending on your preferred structure.
Yes. View Velocity data across all portfolio campaigns, unified in a single dashboard.
Same-day onboard. KOLs booked within 24 hours of brief approval.
Fund partnerships include volume benefits across the portfolio.
Schedule a strategy call with our team. We’ll build a custom campaign plan — no obligations, no generic pitches.
Schedule Strategy Call →